November 9, 2024
In a world of relentless competition, two men stand apart as strategic masters—and as American heroes who risked everything to shape our nation’s future. Elon Musk, a tech visionary ranked in the world’s top 20 in Diablo IV, and Benjamin Franklin, who sharpened his mind on Europe’s elite chessboards, each understood that true leadership means shattering boundaries. At pivotal moments in America’s story, they forged paths others dared not, rising on merit and unlocking cheat codes of success that transform ambition into lasting power. These principles await anyone bold enough to unlock them—and forge their own legacy of greatness.
This blueprint for mastery is etched into Philadelphia’s foundations, whispered through the halls of Penn. This was Franklin's city, his experiment, his playground for ideas that would help build America. Centuries later, Elon Musk would trace those same steps, charging forward with his own vision of the future. Different eras, same relentless ambition to shape the future.
Here, Franklin’s legacy and Musk’s ambitions ignite around rare, combustible principles: impact, innovation, audacity. These values don’t just rewrite the rules—they burn them and rebuild from scratch. They attract a rare breed, willing to gamble everything to change everything.
Musk calls it "first principles" thinking—like he's stripping a machine down to its bolts, laying each piece bare on the floor, and asking, "What do we really need here?" It’s a mindset that doesn’t tolerate fluff or tradition, that looks right past what people say is “impossible” and responds with, “Let’s see.”
In Musk’s world, assumptions aren’t just questioned; they’re shredded, pulverized, reduced to the atoms of raw possibility. It’s brutal, almost surgical—a relentless hunt for the core truth that can withstand any pressure, any scrutiny. And once he finds it? That truth becomes the engine, powering ideas too stubborn to fail, too big to be stopped.
This isn’t philosophy. It’s fuel. It’s what took him from zero to Tesla, to rockets landing backwards, to satellites blanketing the sky. It’s the kind of thinking that doesn’t just build things—it changes the rules of the game. And anyone willing to get their hands dirty, to dig down to that bedrock of first principles, might just change the world, too.
Where Franklin wielded the printing press to light up a young nation, Musk has turned X into America’s megaphone—reshaping public opinion, sparking movements, and transforming it into the country’s leading news source. Once again in Pennsylvania—this time to win a nation’s pivotal election—Musk’s journey reflects Franklin’s legacy of bold influence and relentless pursuit of progress.
Drawing from the insights of historians and insiders who have chronicled Musk’s journey and Franklin’s rise, I’ve uncovered 25 rare principles these icons share—some of which may surprise even the boldest thinkers. These principles offer a roadmap to lasting success. Just as Franklin sparked a revolution, Musk’s relentless pursuit of first principles is reshaping our world in ways few could have imagined.
This is your chance to master the principles in the ‘American playbook’ that fueled their boldest moves—and to turn your dreams into greatness, one decisive step at a time.
Release Schedule: Beginning this Veteran’s Day, Monday, I’ll be sharing the first five of these 25 principles, with new insights released each week. Each post will reveal key strategies that Franklin and Musk used to transform their ambitions into lasting impact, offering timeless principles that can help you forge your own path to greatness.
Follow along to catch the full series and master the ‘American playbook’ of success.
The 25 Principles Connecting Franklin and Musk:
Each of these principles is a stepping stone toward greatness, proven by two of history’s most impactful figures. Join me as we dive into each one—your journey to unlocking your own potential begins now.
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